Optimum Design Associates Blog



Everett Frank

Everett Frank is Vice President & General Manager of Optimum Design Associates. He is responsible for all operations at Optimum. Mr. Frank has extensive management experience in electronics and contract manufacturing. He has held general management and executive positions at Anthem Electronics (acquired by Arrow Electronics), K-Tech (acquired by Suntron), and Sanmina-SCI. He has led diverse operations including cable assembly, machining, sheet metal, and precision assembly where he has been responsible for the manufacturing of complex high precision systems. Additionally, Mr. Frank has served as a consultant to Fortune 500 companies including KLA-Tencor, Applied Materials, and Electroglas. Mr. Frank has also consulted to start-ups in the networking and telecommunications industries, and to many contract manufacturers. He has been with Optimum Design since 2005.
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Recent Posts

Should Cost Examples For PCB Assembly

Here's a pocket guide to printed circuit board assembly (PCBA) prices in China, Mexico, and the United States. Our pocket guide gives a quick view of expected prices for PCBA's based on region, value, and number of component placements. 


Should Cost Analysis vs. Strategic Sourcing


Strategic sourcing is the process of requesting quotes and comparing prices. By competing suppliers against each other the buyer hopes to discover the best price. Does it work for contract manufacturing? The world's top OEMs don't think so.


How To Get Suppliers Costed BOMs


OEM's that employ strategic sourcing techniques often find contract manufacturers are reluctant to supply costed bill's of material. Here are 2 good reasons and 2 bad reasons for this reluctance. Understand the differences then use our 3 secrets to getting the costed BOMs.


Offshoring to China More Expensive Than United States

Offshoring to China is now more expensive than building in the United States (for the United States). Using objective 3rd party databases and actual prices we demonstrate why building "in region for region" is now the hottest trend in outsourcing.


Quick and Easy Should Cost Analysis

Conducting a should cost analyis can seem daunting but is actually very achievable for most OEM's outsourcing electronic assemblies. Use this quick and easy guide to benchmark your current price for an individual pcb assembly and determine if it is competitive.


1 Minute Guide To Supplier Management

Supplier Management starts with cultivating a relationship with your suppliers that will strengthen both businesses and create mutual profits. In 1 minute, here are 5 keys to consider for creating a prosperous business relationship between you and your suppliers.


The 3 Keys to Customer Satisfaction

The Harvard Business Review recently said that, “Companies that aim for ‘zero defections’ (keeping every customer they can profitably serve) make profits rise.” On average it costs manufacturers 6-7 times more to acquire a new customer than retain an old one, and 5% reduction in the customer defection can increase profits by up to 95%. Improved customer satisfaction is paramount to reducing customer defection, and by listening to the reasons why customers defect, managers know exactly where the company is falling short. Below are 3 keys which if appropriately utilized, can increase customer satisfaction.


Security of Supply: High Probability Electronic Component Sourcing

What does security of supply mean? The term was originally used by the military to describe the methods of securing supply of items critical to military need (click here for more on military usage). For non-military procurement, it means "designing a supply chain with a high probability of delivering what you need, when you need it" ( Lytica.com).  

Why Price Isn't Always Everything


There's an old saying, Price, Quality, Speed: you can have two. If you want the best price and best quality, it will take longer. If you want the best quality and you want it fast, expect to pay a premium. And if you want the best price delivered fast, expect quality to suffer. Here's a look at these three common situations.


Surviving Downturns With Your Contract Manufacturer

It's inevitable: sometimes you need to reschedule the backlog. Mitigating liability is the number one priority. Downturns are unpredictable, so proper preparation is necessary. Below are a few strategies that will allow you and your contract manufacturer to make it through.